top notch

March 29, 2008

Battle Field Report: Secrets from the Internet Marketing War, Inside the Underground Online Seminar

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So, here I sit at the Underground Online Seminar. I’ve been hear a few times now, and this is by far my favorite conference currently in the Internet Marketing and Biz Building space.  It’s fantastic this year! I met the CEO of Zappos (billion dollar online shoe company), and he’s a great guy. Totally down to earth! Behind me now is Dr. Mercola (of Mercola.com), and around every turn are amazing masters of the internet, and their individual industries. 



I’ve had some great meetings already, and frankly, it’s simply very motivational to be around so many successful people (and yes, there are also people here whom are just getting started). Everyone is great.



Yet, this year, something is different! Not really in the event itself (which is top notch), but in myself. As I’ve spent the first part of this year traveling and, currently, am about to leave to Eastern Europe (Prague, Budapest, Poland…), I’m simply feeling a bit detached. Not really detached, but rather, I’m really/truly living the "internet lifestyle", in that I’m traveling and living off internet businesses (really well).  The people here, while many are wealthier, few are simply roaming the world traveling after setting up their business.

Yes, life is cool fo rme, but I have to admit, I’m feeling like a slacker… I’m going to get back to work this summer. Not because I have to, but because I want to.



Make no mistake. These guys are motivated workers! They aren’t talkers, they are do-ers. As I consider myself, they don’t just talk the talk, but they walk-the-walk. They are out there succeeding, doing that which they want to do.  Right now though, I am living off my success, and perhaps, taking too much time off.



Or at least that’s the way it feels when I’m surrounded by all these titans of business. My business, though large, is dwarfed by many people here. More inspirational though, is that coming here gives you a roadmap of what to do to grow your business (perhaps a never ending task). It’s hard not to just run back home and continue growing. I can’t believe I’m saying this, but it’s hard to keep traveling the world, living adventure after adventure. ;)



I know, I can hear your collective sigh out there, and I won’t dwell on this too much. It’s a balance. The point is, once you put in the work to this type of business, the type of business I am going to teach you how to create, you not only control the way you work, and when you work, and how you work, but also how long you vacation for. If it’s six months, like me, then so be it - but for me, this conference has re-inspired me to get back to work….



and the minute I return from Eastern Europe, that’s exactly what I’ll do, and you’ll likely be the beneficiary of it. ;)



So, the seminar, now the morning of the second day, is well on it’s way. There are some fantastic speakers coming on, including the CEO of headsets.com, in a keynote. I’m simply amazed by the cool mix of "real" businesses, with internet marketing businesses that are present. I’m running into just about everyone around here, I can’t believe it.



Well, the CEO of headset.com just spoke, and he was absolutely great. Funny, yet with a fair amount of proven, good content. Right now, it’s a panel of the big guys, explaining how to get 1000 optins a month (very simple), but they’ve actually hit on such simple concepts. Yep, even I’m learning something.  Great stuff - and so doable!

Oh, and of course, let me leave you with some actionable content. What have I treally learned. The basics are back! Beware of the internet launch. Yes, things are changing, but the basics from two years ago still control. Yes, video is incredibly hot (and getting hotter), just look at me. However, the fundamental underlying business is sitll easily understandable.

Get or make a product, perfect your sales process, get optins…and the #1 secret everyone sweeps under the rug? Buy the freakin’ traffic!  Yeh, there’ are other options (affiliates, JVs, etc…), but this is the way to jumpstart success.

Anyway, enough talk, very cool conference. Hope all is well! More soon.
Keep it Crazy-
MC

PS - See the post below for the link to see some snippets from the seminar, and get DVDs or sign up for the next one.

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