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I’ve been quiet lately! I had a huge launch, and have dug in to deliver lately. So I’ve been out of touch. I think I may want the LF-A, so, more work is very likely on the horizon. That being said …

While I have been working, so has the over 60 people whom joined our Challenge - Challenge (see a few posts back). As expected, the lure of internet business (for the smart), is simply far too great a lure. Those are smart people!

Regardless of whether they win an Ipad, or get a job with us in the future, they’ve taken a huge first step in simply sticking to the Challenge for an entire 3 weeks (six weeks total). They’ve gotten a ton of free training, and they’ve learned what this internet business thing is all about. Congratulations to them.

It’s not easy! Really … I know it. There’s so many things in life that conspire to steal your time, your patience, your energy, and most of all, your focus. So congratulations for making it this far in the Challenge.

Honestly, I don’t know how many of you are left, or how many actually started, but if you’ve gone this far, you’re doing a great job! I see people activating new domains all the time, so you’re not only learning, but you are implementing what you learn, and honestly, that’s the single greatest secret to success in business (internet or not), that you’ll likely ever receive.

Congratulations! I’m happy I could help motivate you to get started, and I look forward to hearing more about your success.

I am following The Challenge myself, and I find it well done so far this year (my previous comments notwithstanding). It’s a good use of your time!

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The Internet Marketing Training Program, The Challenge (the Thirty Day Challenge) is about to start.

Thought I’d re-iterate this, as the opportunity I posted about earlier, seems to be generating a lot of interest. This is a big opportunity for some people, and I think it’s a great way to create a win-win situation, and good working relationship!

If you have always wanted to get started, this is a BIG chance.

How would you like to do what I do? Look at this post, about being an Internet Marketer, or doing business on the internet. Yes, it’s a great lifestyle! Yes, it’s great full time, part time, or any time.

They are just essential business skills EVERYONE must have.

And guess what? I’ll even PAY YOU to get those skills, if you qualify!

If that excites you, than read this post, about the Thirty Day Challenge (now renamed, The Challenge). Did you catch the part of the post where I said you can try this out, and get paid?

As I say in the post:

First, as you know, I don’t like promoting anything from my blog, but this is a course that, while I do not use personally, I use every year in my business (usually running a contest among employees). I will do the same this year. In fact, I invite YOU to be part of it, if you want.

If you would like to be paid $8/hr for working through the challenge as an intern of MarketingCrazy. I’m actually going to let you do it.

Here’s how you apply.
Send an email to info@marketingcrazy.com, and simply include:
1) Why you want to do it
2) What you hope to get from it
3) What skills you bring with you …
4) What time commitment you can give to it (they ask for 30 mins a day, I ask for 1 hour).
5) Facebook Like or Share this Post.

It’s as easy as that. And yes, I do mean it. There are a lot of people whom have already applied, and I can see why. Getting paid to learn is a great deal. I’m not sure how long I’ll be accepting people, but for now, this is an unreal opportunity.

At the end of your training, you’ll have received an internet marketing education … a “kick start”. The best candidates may be offered a continuing internship at MarketingCrazy, Inc.

You’ll actually learn many of the basics to running an internet marketing business, all in a short time frame. It’s not my course, coming soon. However, truth be told, my course will be expensive, and require more out of you. This is the deal of a lifetime … Ending any day now.

There’s a couple of reasons, but the main reason is … the ever present search to find like minded people, do greater business, and share an amazing secret to freedom that so many people just haven’t figured out yet. I’d also love to uncover a super star employee.

Late Breaking News: Ipad! Woohoo - they’ll be a free IPAD contest for all those whom come aboard!

-> One of my current employees said they wanted a chance to win an IPad, so Mi***, this is gonna be your chance!

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Internet Marketing Business - as I said yesterday, the best business in the world really. The lifestyle allows freedom of time, freedom in making huge amounts of money, freedom in choosing where, how, and for how long you work each day. It’s a fantastic way to be in business. “Business” being the operative word …

Being in business on the internet, versus say, opening up a retail location, or working out of an office versus your home, is exactly the same as business anywhere. In short, you still have to work. You still are “in business”. You have to spend money, you have to put in the hours, you have to lay a foundation and slowly grow.

The main benefit to opening up your business on the net, as I said yesterday, are the “instant on” abilities, fast pace of change, worldwide reach, and you can do it all at a fraction of the cost of opening a street corner location. Retail space on the corner, $5000 a month, and reaches people who drive by the corner. Retail space on the internet equals $50/mth (domain and hosting) and reaches everyone around the world. In both instances you’ll need a lot of marketing, promotion and advertising to succeed, as well as a great product and sales process.

There are so many scams, and so much false information about doing business on the internet that I simply wanted to make things clear. I am still “in business”. I still consider myself a “business”. I’m incorporated, I try (operative word “try”) to work every day. I have systems in place to manage tasks, and I create products and sales processes that take a lot of time and effort. Dispel yourself of the notion that internet business is not work! It’s a lot of work. Just as much, if not more, than opening up that regular business.

What internet business is, fundamentally, is far cheaper to start, and far quicker to open, allowing far broader a reach, and far more automated and long lasting results once you have your structure in place. Very cool indeed, but not the silver bullet all those internet marketing scams make it out to be.

Your business, on the internet or otherwise, will fail miserably if you do not have the entrepreneurial spirit and drive to make it succeed. Saying the magic words, “I own an internet business”, unfortunately, does not magically cure a lack of work ethic, laziness, poor marketing, bad products, or any myriad of bad business decisions and practices. Quite the opposite, in this day and age, competition is tough, wherever you may find it.

So, in preparing my pre-requisites for coaching, and who I’ll accept and want to work with, and whom I will not, I think it’s important that at their core, they have an idea they are passionate about. An idea, that ideally, has been with them for quite some time. A gift they want to get out of themselves and expose to the world, and a real passion to do it.

People often ask me, how can I be so successful at what I do. They look at, and envy, my success. They ask, “why can’t that be me”, or they simply brush it off, and say he “just wants to make money” (as if that’s a bad thing). Unfortunately, they miss the point. I believe success is a difficult thing to craft, and while we all seek to attain it, and in fact it can be mathematically achieved in many cases, it’s never the money that matters. In fact, I view my complete lack of interest in making money to much of my success (and I’ll get into that later).

My success is due to a simple thought pattern - I had gifts that I wanted to share with the world, I had a passion to make those things happen, and I worked extremely hard to do it. I also had a medium (the internet) which my father would have dreamed of having. Sounds easy when you put it that way, eh?

At heart, I was an Entrepreneur, and that’s the type of people I want to work with. Passionate, enthusiastic, positive people. I want to dispel the myth that internet business is somehow different than “regular business”. It’s not! Business is business. There are a few massive unique qualities to business on the net, but in a nutshell, you’re still going into business, and the real money makers, and passion seekers, will view it that way from the start.

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I just don’t stay this enough. Being an entrepreneur on the internet is the way to go.

Note, I didn’t say “work at home on the internet”, and I didn’t say “internet biz”, or “make money on the internet”, or any number of internet business scams that exists out there, attaching the word “internet”.

I think, at the root of internet success, is your understanding, and desire, to be an Entrepreneur. Those people whom work on the net as entrepreneurs, and treat businesses as real businesses, and not hobbies, or portrayals of vanity, will almost always succeed. It’s the nature of Entrepreneurs to eventually find success (often through failure).

Anyone can do this. And yes, I really believe anyone can be successful in business on the internet. The barrier to entry is very low, and the barrier to success is fairly high. If you have a computer, an internet connection and a passion, you have what it takes to be successful online.

While reading this, realize that you, yourself, could have all of these things if you don’t already. It’s all out there, and entirely possible!

So, as an internet entrepreneur, and internet business owner, I enjoy a lifestyle that is unbelievable, even to me. I often find myself amazed at what I have accomplished, and what is possible. The benefits are vast indeed! Yes, it’s very financially rewarding, but honestly, the benefits of internet business go far beyond that, and I’ll mix a few business and personal benefits.

Let’s talk job satisfaction!

Passion! I work on, and in, my passions. Those areas that interest me, that’s what I do on a daily basis. You can focus your internet business around that which motivates and drives you. How cool is that? Really, work is only second to sleep, in the amount of our lives we’ll spend doing it - so you really must love your work.

Speed of Execution: I work on something, and it’s live in hours, or days. Compare this to my past corporate jobs in Video Games, where projects would literally take years to see results. This creates real job satisfaction, and after my first foundational year, allows me to see nearly daily results from my work.

Automation: Let’s call this multiple streams of automated income. Work once, get paid for years, regardless of whether you keep working or not. Try doing that at your day job - it’s not going to happen! This, to me, is one of the greatest benefits of the Internet Marketing lifestyle. I create an automated business in my areas of interest, and they just keep earning, and earning, and earning.

Worldwide Reach: At the touch of a few buttons, I am no longer a local business, but one with worldwide reach, and worldwide sales. Try doing this in our parent’s time - it would be unthinkable, and costly. In our time, it’s a click of a mouse … I love this benefit, and my customer’s are worldwide, in dozens of countries and cities.

Work Time and Results: I determine when, if, and for how long, I work. Each and every day, I am master of my own time. Whether I work at all, go running, play out in the sun, or stay in front of my computer it’s all up to me. I can visit Hawaii, Singapore, or Fiji on a moments notice, and run my entire business from there (and yes, I do actually do this). It’s amazingly freeing - and is entirely different way to live your life. While I’m not married, if I were, this would allow me time with my wife, and children, that otherwise most Men (or women) entirely miss in modern day society.

Now, there’s good and bad to that. With great freedom, comes an even greater ability to not work, to lose focus, and to become unhappy, due mainly to lack of structure in your life (human beings crave structure - hence cubicles). That’s why I think it’s important to be of an entrepreneurial mind when working on the internet.

Each and every day, the motivation to work, the desire to build your business, and put in the hours, has to come from inside you. There’s no one telling you what to do, but yourself. You have to find your way, create and believe in your plan, and then execute it. You have to do all this, with no one telling you when, or how, to accomplish it. You have to be an Entrepreneur.

I used to ask myself, why wouldn’t everyone live this way? What stops people from doing what I do? I just can’t imagine that everyone wouldn’t want an internet business? Why the hell not, right?

The truth of the matter is, and what I need to truly understand, is that this lifestyle is not for everybody. I can’t imagine why everyone wouldn’t want it, but they don’t. For a quick example, It’s not for the cubicle workers, the non dreamers, the people who crave structure … in essence, it’s really ONLY for entrepreneurs. That’s it. I said it. That’s what I’ve found out. The interesting part is, that while not everyone IS an entrepreneur or has that drive and spirit to be one, everyone CAN do it, if they desire. That being said, many people just don’t have the willpower or desire to do it …

And that’s ok … but as I launch my internet business to train and consult others on internet business creation, I need to make sure I understand what type of people I’m going after. I need to imagine my ideal client! I need to really, truly, understand the type of person I’m trying to reach.

And for that, I need to understand the Entrepreneur - but not just how to reach them … I think I know that. I think, perhaps, I need to know how to create them too.

And that’s enough work for today …

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Whoa, color me surprised - this has been a great two months! Really …

Just a few month ago, and throughout the summer, we were noticing that things were getting quite rough. Sales were down across the board, advertising costs were way up, and we were questioning … well, just about everything. The news was filled with negativity, yes, everyone spoke of the rebound coming …

I’ll be honest. I didn’t believe it! I still don’t believe it. We are simply NOT turned around. We are NOT over the hump, and I predict things are going to get a whole lot worse. I see the entire rebound we are currently experiencing as entirely irrational, and I urge great saving, and even greater caution, in the coming year.

That being said - I have to admit when I’m wrong. And, based on our own results, I have to say … We sold a lot of stuff this last two months. It’s like all of America seemed to buy into the “hype” of the ending recession, and started spending like mad. It’s out of control, and we did very, very well. I’m shocked (but very happy) …

And believe you me, this has a great impact on our upcoming January, where I predict things will continue to go gangbusters on the web … We are currently refining our strategies, and predict a stellar January! Beyond that though - we think the irrational exuberance is going to wane, and we see some tough times in 2010. While I can’t argue with our exceptional November and December results, I also, can’t really say we saw it coming. How long can this kind of spending continue?

No, I am not complaining. Just making note of the fact that the country has not dealt (at ALL) with the housing issue, foreclosures, or bank financing (like my small business maybe being able to get a LOAN to expand even faster). These are troubling problems, and stand in the way (I believe) of any true recovery.

That being said - to the victor go the spoils, and in this instance, as we’ve “figured out” internet business, we’ve been strong victors. So ends a crazy 2009, and what will almost assuredly be a crazier 2010 …

Lessons Learned: Spend Less!
-> We went crazy with adwords and landing page testing, and paid the price. I am an avid tester, and PPC buyer, but we overdid it, and we paid a heavy (six figure) price. 2010? We’re going to do LESS, but more targeted, PPC. Think … hand done SpeedPPC campaigns.

-> Focus, Focus, Focus … We’re going to greatly trim our niches, and where we focus our energies. We cut down 100 sites this year, and we plan to trim 200 more in 2010. That’s right. 200 sites, bye-bye. In fact, we’re going to give MarketingCrazy members first crack at buying these sites and domain names (for very cheap).

-> No More Buying Internet Marketing Courses! Ha - I’ve promised this before, but this year - no way. We’re going to create one, that’s going to blow everything else out of the water. To do that, we’re going to need to stop reading everyone else’s for a moment. Yep, that means I’m going to drop out of the 100+ email marketing lists for the following year. Yay!

In my next post, I’m going to detail the top 3 game changers of 2010, with regards to internet marketing, and I’m going to tell you our plans of how we’re preparing to deal with them. What are you three things you’re planning for 2010?