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So simple! I use to do this all the time,  but admittedly, I have integrated most of it, automated most of it … and I haven’t thought about this method in years.

Now, with the arrival of “the box”, I have attacked the first task… the four day cash machine method.  I am very familiar with it…

So, I got the Mass Control 2.0 impressive box in (but I’m beyond being impressed by fancy boxes). That being said … I was impressed. It was a nice box!  Organized, clean, and easy to understand. I started with the four day cash method, to see what my results would be. Granted, this isn’t an important test for me (I am truly interested in the COURSE and what it teaches), but there’s so much hype around this, I had to see what would happen…

Specifically, what would happen if I followed HIS instructions to the letter. I would not change anything! I would simply follow the instructions perfectly…

I have now put in a total of 5 hours of work. I have made the landing page, setup the list, ARs, thank you ARs, bonuses, etc … I suppose it might take others a little longer, but I had most of my things in place already. I believe the instructions focus a bit too much on the email (getting the click) versus the landing page (getting the sale), but I will implement SOLELY based on what I’ve been given.

I am turning my brain off (for this exercise only)

I have sent out the email to the coldest list I have, of about 11,000 people. I mean, this list is quite cold, and we rarely contact it beyond the follow up system we initially integrated into it.  I have setup the method, exactly as told, and now … people are arriving at the landing page.

What’s going to happen? Stay tuned … this is just day 1. We’ll update the results tomorrow!

What else? I just purchased the MicroContinuity program (Russell Brunson) … Love the sales procces.

Am I the only one that noticed a brand new thing in my mailbox today?  An Aweber price increase. Now $10 per 10k leads. Not a big deal for the smaller players and lists, but a BIG deal to me.  As you all know, I use www.ShoppingCartCrazy.com, my all is one (branded) version of the big player 1SC. I make no bones about telling you its single, ONE, greatest shortcoming. Email deliverability!

Thus, when I enter a niche, I have, on occasion, used Aweber to offer greater email deliverability. It’s not easy! Whenever you have multiple tools to do various things, it’s simply beyond the scope of the Basement Empires I create.  However, I’ve done it. Now, I really regret it. I mean, it’s easy to see how my secondary AR service will cost MORE monthly than my integrated shopping cart, in short order! The one benefit of Aweber beyond deliverability (and a few small things, like hover ads/lightboxes) was the fact that it was 19.95 regardless of number of leads. Wow - big change! Heads up y’all.

What does this do? Reinforce my reliance on (and unseperable partnership with) www.ShoppingCartCrazy.com (for good and for bad).  Simple the best integrated solution out there for beginners and intermediates (and for people now, whom like me, are too large to change).

Choosing the right tools to build your business on is quite possibly on of the single greatest indications of your long term success (at least in the top 10)! Tools, Tools, Tools.

Anyway, on to more news! Yaro is realeasing his Blogging program and in so doing has released a couple of videos that are pretty good. As you know, I have little space for people whom earn big money, and produce shoddy video, but we’ll give him a break, since he’s running his own Basement Empire too.

This is the second video, and it’s interesting!  I’m starting to warm up to this. Go ahead, take a looksie for yourself and see what Yaro Starak (that name - killer…) is up to. I’m changing my name to Bailo Lightfoot (no I don’t know what that means, I just want a cooler name).

Of course, the blog, Entrepreneur’s Journey, is a raving success too (for those people whom can actually spell Entrepeneur).  Lucky he’s in Australia!

To your blistering, crazy, Immutable success!

MC