January 23, 2008
Internet Marketing Madness: I Admit It, I’ve Fallen…
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Just days after telling you all I would not succumb to all the latest pitches for internet marketing courses, and guru preaching’s, I’ve purchased them all (using a fair amount of rationalization I might add). I thought I could resist, I thought I could enter the year fresh. Alas, I have fallen…
I had to come clean immediately, and tell you all about my decisions and my rationalizations. I purchased John Reese’s course (pricey, at $2500) only after talking to him via email, and being assured of its insanely high level material, and that it would be applicable to someone whom is already a serious internet player. He assured me it was, and give a fair cancellation policy if it doesn’t live up to the hype, I have an out. This course takes place in a few days, and frankly, I’ll blog about it, and let you all know what I think. It’s a simple nine hour webinar, and frankly, the shortness of the course made me more interested! It’s likely solid content.
I purchased Armand Morrin’s course, even though it’s similar to the course I purchase every years from MarketingTips because I wanted to stay on the cutting edge, and see what other people are offering. While this is a big course, it will start at a lower level, and frankly, I want to see what people are doing with the big launches this year.
There are two schools of thought regarding my upcoming course (name is soon to be announced, and you’ll LOVE it). One is to simply produce what I believe to be the absolute best material in the world, and do so from the ground up, simply ignoring all the clamor around me. I’m already on this course. The other, of course, is to purchase everything out there and study it, in order to improve what I’m bringing to the table. I’ll likely do some of this, but not have the time to do it completely, nor do I believe doing so would naturally result in a better internet marketing course.
Regardless, I have fallen. The pitches were strong, and frankly, studying courses is far easier than implementing them. Since I have a strong team taking care implementation, I had to check these courses out (and since I’m travelling currently, in Australia of all places, this is not an easy thing to do). I have purchased…everything (yet again), actually reversing thoughts made in several blog posts (and for that I apologize as well), and probably the biggest rationalization that I can offer is that, I’ll be able to blog about it, and give you honest reviews.
I’ve actually often purchased a course, or done an event, that brings absolutely no value. Only wasted time. Hoewver, there are those rare courses and events that net you 10x or event 100x the cost. There is, sometimes, exceptional value to be had. it certainly has happened before (on those rare ocassions). I’m just so busy enjoying life right now, it seemed crazy to purchase more education when I am so embroiled in execution (and worldwide travel). Yet, that’s exactly what I’ve done, and now you get to come along for the ride.
We’re all human. The first step in solving a problem is…admitting that you actually have a problem! ;) I’d like to stand up, and declare…

