by admin on November 4, 2011
Perhaps some might argue that on Day 2 of BlogWorld I’m losing steam, and getting distracted. I’m certainly not paying the attention I did during day 1, however, I am getting a lot more work done! A few things i’ve been putting off for months (including the new logo for this site), I’ve finally contracted out.
Things are moving … but in terms of content and learning, I’m definitely NOT learning a ton. The overall level of this conference is lower than most I’ve gone to (in terms of people killing it on either a monetary, creative, or sheer work volume level), but there are great people to be found. A mix of agencies, early stage bloggers, and a few salty veterans.
We shall see, the day is still young – but really, my mind is already drifting towards creating my to-do list for when I return. The conference has served it’s purpose to get me motivated and give me a direction to move forward.
More soon …
by admin on November 3, 2011
Vindication! Well, Kinda …
Guy Kawasaki just echoed my thoughts on Facebook! It’s about time.
I’ve been berating Facebook for darn near forever (as a means of small business marketing or promotion … or even community). A complete waste of time. There are times where I’ve felt like a lone voice of dissent as people have been pouring dollars into their “Fan” pages (a device that doesn’t allow you to actually communicate directly to ALL, or even a small part, of your fan-base).
After the keynote, I am starting to itch to try out Google+ a little more. They don’t have their business profiles ready yet, but it boils down to simply this. Why use a platform that doesn’t allow you to communicate – guaranteed – with all the people following, “fanning”, or trying to hear from you? It’s crazy. I think Google may get it right … Maybe.
There’s no doubt Facebook got it wrong. It’s great to hear a few people echoing this, but it’s such a small part of the grand rush to “be on Facebook”. I talked about this last month too. It’s becoming more public knowledge. That’s not to say that it will hurt the business opportunity people all rushing to sell you facebook pages and tools, but perhaps, you’ll be saved the inevitable poor ROI wake up call. Anyway, enough said – you can see my post a few posts back for a further rant.
The HARO owner keynote was excellent. That guy was hysterical. Absolutely loved it. A lot of inspirational stuff, and nonstop stories. FUN! I even joined HARO, for perhaps, I can muse more publicly with some promotion.
Halfway through Day 1, over a dozen like minded people met, and already comfortable with the decision to attend this event. It’s not easy to get out and attend these events, especially after my rant last year about only attending events that I am presenting and/or speaking at, but it’s almost always worth it.
Capre Diem … One more keynote to go!